Kulgam – November 14, 2026: Resonating with soulful Sufiana melodies, poetic symposia, and vibrant displays of traditional Kashmiri artisanal craftsmanship, the three-day Veshow Cultural and Literary Festival concluded with tremendous public enthusiasm on the scenic banks of the Veshow River in Kulgam district.
Organized jointly by the Department of Tourism, the Jammu and Kashmir Academy of Art, Culture and Languages, and the Kulgam District Administration, the festival served as a vibrant cultural revival platform. Renowned regional folk vocalists, santoor virtuosos, and theatrical ensembles captivated audiences with performances showcasing the pluralistic syncretic traditions of the Kashmir valley.
In addition to musical performances, the festival featured competitive calligraphy exhibitions, young poet recitations in Kashmiri and Urdu, and live demonstrations by traditional coppersmiths, wicker willow weavers, and carpet artisans. The district administration also set up specialized agrarian stalls displaying locally cultivated high-density apples and mountain walnuts.
Civil society leaders praised the festival for creating meaningful economic avenues for rural artisans and instilling deep cultural appreciation among youth, resolving to make the Veshow celebration a prominent fixture on the annual regional tourism calendar.
Published by True Roots Media